Walmart vs Marketplace seller
Walmart's listings include both Walmart's own products AND third-party Marketplace sellers' products on the same product page. The exporter exposes seller_name on each review so Marketplace sellers can isolate the reviews for their own SKU specifically — critical when triaging negative-review waves that aren't actually about your shipment.
Common workflows
- Marketplace seller triage — filter
seller_name = "yourbrand"andrating ≤ 2; route to your CS team via Zapier. - Pros/cons mining — pivot on the
prosandconscolumns to surface common buyer comments without needing NLP. - Verified-only sentiment — exclude unverified reviews (which can be review-bombing) before running sentiment analysis.
- Variation-level quality — pivot by
variationto find which size or colour drags down the listing's avg rating. - Competitor benchmarking — bulk-export your top 3 competitors' reviews on the same product type, compare avg rating and complaint themes.
Plan limits
Per-product size scales with your plan. Free (no signup): up to 100 reviews per product. Personal: 5,000. Premium: 50,000. Business: 250,000 — see pricing for the full feature comparison and API tiers for the API-specific limits.